Monday, March 17, 2008

VFTW nets $40K in 2007

Only halfway through the seventh season of American Idol, the infamous Votefortheworst.com (VFTW) has made the headlines for its unconventional approach to the hit FOX show and breaking news many times since the start of 2008. In today's New York Times, however, the site's founder, Dave Della Terza, was profiled. The reason for giving Della Terza a valuable spot on the Times' layout: the revelation that the controversial site netted him roughly $40,000 in revenue in 2007.

Terza said the revenue came mostly from Google Ads, and it has been gaining every year since the site's inception in 2005. Della Terza told the Times the following:

"It didn’t start out as a moneymaking venture; it wasn’t an attempt to leech off the ‘American Idol’ brand."


VFTW's most notable story leaks include the controversial photos of season 6 semifinalist Antonella Barba and news that season 7 finalist David Hernandez had worked as a stripper in the past. The site is currently encouraging members to vote for Amanda Overmyer.

No comments:

Search & Win