Wednesday, August 5, 2009

Digital sales roundup: "Battlefield" #11 (7/31/09)

A controversy surrounding one song was responsible for a large surge in sales while other Idol-related tracks slipped a bit on the most recent edition of the Billboard Hot Digital Songs chart.

Coming off her debut week, Jordin Sparks saw sales for her single "Battlefield" slide 24% to 76.8k, falling four spots on the chart to #11. After acquiring gold status last week, the song has now sold 620.9k.

Up next was Daughtry's "No Surprise," which continued its steady decline with an 18% sales decrease to 37.5k. Its was off nine spots to #35 and has now sold 580k downloads in all. The only Idol-related track to see positive movement on the chart, Kelly Clarkson's controversial "Already Gone," moved 17k in downloads thanks to a 252% sales increase, most likely caused by a combination of the song's music video release and the back and forth debate with Ryan Tedder that was sparked by comments Kelly made about the song sounding similar to Beyonce's "Halo," another Tedder track. It debuted at #100 on the chart and has sold a total of 101.6k to date.

And once again, David Cook brought up the rear with his "Come Back to Me," which sold another 10.4k despite a 23% drop in sales and a #120-151 slide on the chart. Its total now stands at 298k.

Full numbers and chart positions courtesy of bks on Pulse as follows:

011 007 Jordin Sparks, "Battlefield" 76,793 -24% 101,427 620,924
035 026 Daughtry, "No Surprise" 37,508 -18% 45,991 579,972
100 --- Kelly Clarkson, "Already Gone" 16,993 252% 4,821 101,575
151 120 David Cook, "Come Back to Me" 10,445 -23% 13,495 297,997

Total sales are in bold.

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