Wednesday, July 9, 2008

Cook signs with SKECHERS

David Cook can now add another notch on his belt of endorsements, as he will be sporting SKECHERS as the face of the company's global marketing campaign. In a press release that came out today, Cook said the following:

"I have always viewed SKECHERS as a cool company, so I am excited to be a part of their campaign."
The ad campaign will launch in the fall, and will reach the media of print, in-store displays and outdoor. Cook is not the first Idol to sign an endorsement deal with the brand, as Carrie Underwood has served in the role as well.

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